A Man on a Mission

Earlier this year, the News & Observer published a great in-depth piece on Wine Authorities’ new Downtown Raleigh location – the second for the local wine retailer. This part struck a chord in me:

the new place helps Heffley increase the impact of Wine Authorities’ larger mission: to only buy from and support independent, family-owned farms in an effort to prevent them from being bought or squeezed out by mega-corporations

Craig continues with, “‘I was seeing these small producers lose the battle,’ he said. ‘At the same time, I was seeing more and more young people drinking wine, and I wanted to make a place that was working with their budget and allowing them to buy wine with integrity.'”

Kudos, Craig. I look forward to stopping in to support your local business, and your mission, soon!


Lisa Jeffries

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